presents
The Ah-ha Line
A series of marquee copy pieces crafted for Netflix—each capturing a cultural moment from October to December 2024.
“Mike Tyson vs Jake Paul Fight Leaves Spectators Disappointed”. CNN on November 17th, 2024
“The TikTok trend that has everyone confessing their unhinged crushes”. The Independent on October 19th, 2024.
“Ariana and Cynthia Erivo’s Holding Space Meme, Explained”. Forbes on November 30th, 2024.
“Sabrina Carpenter Wants Her Stocking Stuffed (by Netflix)”. Vulture on November 30th, 2024
“Thank You, Beyonce?”. Central Times on November 19th, 2024
Chill Guy meme. November 2024
Translation: I was working so hard and stressed out but then I remember that I am just a chill guy and put on Netflix.
Copywriting & Creative Direction by Cristopher López